An approach crafted for the small business that does not have all the bells and whistles or the internal resources to execute an optimized approach to what they need… visibility and lead generation capabilities as rapidly as possible.
While this has many elements of the inbound marketing program, it is streamlined in terms of output, cost and time to implement. Think of it like this, what does the small business need? Web traffic from their target audience and have that web traffic convert to leads that can be nurtured… and all of this done as quickly as possible.
Businesses are using social channels like Facebook and Twitter marketing to connect with their customers. The goal is three-fold. Increase your social following significantly. Publish the insight your audience is seeking at a higher rate and increase your engagement with your target audience to drive more traffic and lead generation. This requires having an established presence for marketing on Twitter and Facebook to build around. If either are not established, Social Fusion can establish this on your behalf prior to engaging in building your social velocity.Request a Call
Implementing an effective Facebook and Twitter marketing strategy with sustained organic increase in your followers across your business presences on these sites. While all situations are different, we have grown our following by over 30,000 engaged followers by pursuing these tactics.
We will source and provide you with roughly 2 audience related posts per business day each week.
We will engage at least twice per business day with your audience to begin your online relationship building process.
As we know, effective content marketing is A LOT more than simply writing an article. It starts with a fairly sophisticated planning process integrated with keywords, lead gen elements such as aligning CTA’s, offers, landing pages, thank you pages and email flows. In addition, it requires an approach for content distribution. A solid approach will have at least the same investment in it that is made into the content creation process. It has been proven that a sustained approach like this will drive significant improvements to your digital marketing process across multiple areas of focus.Request a Call
Starts with content planning, process audit, and improvements with this being reviewed monthly. Output includes quarterly editorial calendar.
Includes keyword research on client topic. Each article will be maximized for SEO; including keywords, title, links, meta labels, headings and more.
Content creation 4 SEO focused blogs per month with client being listed as the author. Connection of content with distribution program.
One of the challenges with Twitter marketing is it moves rapidly. In such a fast paced environment, always keep the focus on providing value to your followers when you tweet. Put another way, share information your audience will benefit from. Address their pain, needs and interests. Sustain your communication
While these tools are very easy to use, many business owners are struggling with how to market effectively on Twitter and Facebook. Social Velocity helps your business maintain an active and appropriate social media profile with a focus on business results. Significant organic follower growth, increased (and sustained) participation combined with more engagement leads to increased online relationship opportunities with your target audience.
Our social media team is proficient across all social media platforms, but we focus mainly on these two. Why? When integrated effectively with an online marketing program, they offer the most effective (and usually quickest) path to generating online growth for most audiences.
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